What Sets us Apart
Prospecting
Having the time, manpower, and proper processes in place to thoroughly work aged leads is something that most large companies struggle with. Conversion Marketing has the capacity to take as much data off your plate as needed. Just send us the list and let us do the work.
Qualifying
Your sales team is wasting valuable time with leads that don't meet your company's requirements. Our large Quality Control team makes sure that EVERY lead we send over is not only qualified but is also interested in doing business.
Positioning
Most leads don't buy right away. In fact, it almost always takes several different interactions before a prospect is finally ready to move forward. Your sales team has a limited amount of time that they will touch a lead before they decide it's time to move on. At Conversion, we re-engage your leads by reaching out to them on a consistent basis, warm them back up, and properly position them to be closed.
The Conversion Mission
Our mission has been to develop efficient processes to assure that our client's sales force is using its limited resources for the most profitable effect.
We help our clients to maximize the number of sales from the marketing they have already invested in.
Since the beginning, we have focused on providing our agents with numerous professional training programs and outlets for development, to ensure that each individual representative is continually strengthening their skill set and maximizing their potential. The professional and personal development of each individual representative is one of our core values. We realize that the hard work and positive energy of each representative has been the driving force behind our success.
This philosophy is what has caused Conversion Marketing to stand head and shoulders above others in the same space.
Consistent Follow-up
Following up with aged leads can seem like sifting through a giant haystack in search of a needle. The process is not only tedious but time-consuming and can be extremely frustrating for reps. Following up on leads that have grown cold over time is a VITAL step in any successful sales or marketing campaign; although, it may not be the best use of a seasoned salesman’s time. Your salesman should be doing what they do best: closing deals. That is why we have several hundred agents who were trained for the specific purpose of prospecting through your aged leads, warming them back up and getting them into the hands of your closers.
One of the main problems that companies face when using a 3rd party to work their aged data is the quality (or lack thereof) of the leads they are being sent back. The 3rd party agents tend to be more focused on quantity rather than quality. That is why our key focus is on positioning the lead to be receptive and open-minded when he speaks to your sales team, rather than entitled or demanding. Our reps are trained daily to get the answers to the questions that your team needs, so that they don’t waste time dealing with prospects that are not interested or qualified.
More than just monitoring
Our large Quality Control team does more than just monitor our call center reps. They provide on-the-spot professional sales coaching and motivation to ensure that each rep is constantly improving. Our high ratio of Quality Control reps to call center agents is how we make sure that every lead not only meets your company’s requirements but is also handled in a way that is adherent to state and federal laws and regulations.
Our Quality Control reps are always listening to make sure that any lead that requests to be placed on the National Do Not Call List will be removed from our system and placed on the DNC immediately. We also work in conjunction with your company to scrub all data lists against the DNC as well as National Serial Litigator’s list prior to launching your campaign.
than just mon
Our team not only listens to calls live, but also reviews calls for training purposes. Our agents are held accountable for using proper sales “setting” techniques at all times and are written-up, suspended or even terminated (depending on the severity of the violation) for mishandling calls.